Karooooo: operational insight, codified into product
- Client:
- Karooooo (Picup)
- Collaborators:
- Neurabuild
The problem
Karooooo's Picup runs logistics at scale. Like many operators at that size, some of its most valuable know-how lived in manual processes and side projects the core team never had time to turn into product.
Our approach
We embedded with their team. Senior engineers worked alongside Karooooo's people to understand the operational processes that mattered most, then codified them into product tools, capabilities they can offer their own clients.
Outcome
Large-scale operational processes became product.